February 1st - 2011

Growth of social media in U.S. real estate shown

Eighty per cent of REALTORS® in the United States use social media, according to the National Association of REALTORS® (NAR) technology survey for 2010.

Eighty per cent of REALTORS® in the United States use social media, according to the National Association of REALTORS® (NAR) technology survey for 2010. The recent numbers reveal an increase over 2008 survey results, in which 67 percent of respondents did not use social media at all. The annual survey, completed by member brokers, managers and salespeople last fall, focused on technology characteristics and needs in technology, social networking, lead generation, and more. To view the full results, visit www.realtor.org and type “technology survey” into the search box.

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For more information contact

Ontario Real Estate Association

Jean-Adrien Delicano

Manager, Media Relations

JeanAdrienD@orea.com

416-445-9910 ext. 246