November 23rd - 2015

Comic video highlights generation gap

A funny new video about a millennial client and her older REALTOR® exposes a generation gap in language.

Young and older REALTORS meet

A funny new video about a millennial client and her older REALTOR® exposes a generation gap in language.



A funny new video about a young client and her REALTOR® has been created by the Ontario Real Estate Association (OREA).

The video focuses on a generation gap in communication styles between a twenty-something home buyer and her real estate representative, a middle-aged man. Titled “Found in Translation”, the three-minute piece is a comic look at the divide between the pair.

The young woman is adept at using “emoticons” and short forms common to texting language, whereas the older salesperson is baffled by them. He faces a learning curve but later adapts to the medium.

The video highlights the value that the Realtor brings to the transaction despite the initial communication gap with the client. In the end, the Realtor helps the buyer obtain the house of her dreams and complete a successful transaction.

The video was released on Oct. 5 on www.youtube.com/oreainfo and has been posted to the OREA website at www.orea.com. The video has also been sent out on Twitter @orea and on the OREA blog at www.oreablog.com.


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For more information contact

Ontario Real Estate Association

Jean-Adrien Delicano

Manager, Media Relations

JeanAdrienD@orea.com

416-445-9910 ext. 246